Your Jeans, Your Story…

There seems to be a lot around at the moment about denim and how to achieve that worn in look. Used, dirty, distressed – all available off the shelf.

The Pith Philosophy is that your jeans should tell your story.

distressed denim, dirty denim

Shown here are a pair that started out as standard, medium-blue denim jeans. As they’ve been worn, they’ve become a map of daily life – a genuine account of wear and tear. No doubt, before too long, patches will become part of the picture, extending the life of these jeans, expanding the tale.

Your jeans, your story.

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